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I am an admirer of the work of Frank Lloyd Wright. He is a genius of the
first rate, and his ideas have impact on our everyday lives in ways which
make them better. His ideas influenced the design of the recently opened
Monona Terrace Convention Center, which is beginning to impact our everyday
lives, but not necessarily in a positive way.
The convention center is built, so no amount of protest can now undo it.
Now that it is completed, however, it might be useful to examine how it
really did come about.
A referendum on the subject of gun control was put to the voters, and special
interest groups, most notably the NRA, outspent the opposition by a margin
of seven to one, and won by a razor-thin margin. Paul Soglin was on the
losing side, and proclaimed it a miscarriage of democracy. A year later,
a referendum was put before the voters again. Those who stood to profit
from the convention center outspent its detractors thirty-two to one and
the margin of victory was similarly thin. Paul Soglin proclaimed it a victory.
One of the benefits of having the convention center was all of the money
it would generate. A new structure by such a famous architect would draw
tourists, and as a convention center, it would draw business people who
would spend money here. While it was built with public funds, it would
be self-supporting. It wouldn't block the view of the lake from the square-
no it would enhance it!
Even before the doors opened, someone finally punched a few numbers into
a calculator and discovered that even with 100% occupancy, the center would
lose a million dollars a year. Ald. Mike Verveer assured me that it would
all come from hotel taxes, so I wouldn't have to worry about property taxes
going up at all.
Many examples exist of the benefits which were highlighted to win our votes,
but which have not been realized. It should surprise no one that the costs
associated with the project are higher than its advocates advertised. It
is indeed a remarkable structure, and those who can afford it appreciate
the opportunity to use it.
The Madison Community Orchestra has a long history of giving a free concert
in the holiday season. The concert is the center of a canned food drive
for charity. Traditionally, this has taken place inside the capitol rotunda,
but that is impossible this year because of the renovation. In its attempt
to relocate, the organizers of the event investigated the nearest public
building with an open space large enough to accommodate the orchestra and
audience, Monona Terrace. The orchestra was refused the free use of any
space, but the staff helpfully suggested that they might use one of the
smaller convention rooms - at a cost of several thousand dollars. I'm not
even going to get started on doughnuts.
That the Monona Terrace would be an undesirable place to hold a convention
without an attached hotel was never much of a secret. The magnitude of
its failure is illustrated by the difficulty in attracting an investor to
build one. What greater inducement could a hotelier need than a good convention
center -paid for by someone else- next door? If the idea had been a good
one, the city would have its pick of several, and might even benefit by
selling the rights to build a hotel near the Terrace. What does it say
about the convention center when a $25,000,000 inducement isn't enough?
The difference between a hazardous material and toxic waste is the price.
One is very expensive to get, the other is expensive to get rid of.
The only real question about public financing for a hotel near the convention
center is one of damage control. The amount of financial damage to the
city might be limited by financing a hotel. It could also be just throwing
good money after bad.
The fact that the city is having to cut back on basic services to pay for
this disaster is bad. Equally depressing are the things the city council
is now doing to protect its unwise investment. The loitering law just passed
is a ham-fisted attempt to empower the police with broad authority to harass
people who look like they're up to no good. Prior to the referendum, the
convention center was described as having large areas open to the public
24 hours a day. I worried that MT would become a $66 million homeless shelter,
and better ones could be built cheaper. Those areas aren't open at night,
and the downtown is now safe from loiterers at the terrace, on the square,
and on State Street. Whatever the advantages of Monona Terrace may be,
they have come at a price of street lights, street sweeping, snow plowing,
and a weakened Fourth Amendment. Increased property taxes are the least
of it.
Chris Ingersoll
The Capital Times has written a few things about the Monona Terrace.
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